A few years ago, everything had to have synergy.
You couldn’t just have two departments work together. They had to create synergy.
Then everything became disruptive. You couldn’t just make a better product. You had to disrupt an industry.
Then came thought leadership, purpose-driven, agile, holistic, ecosystems, transformational leadership, social impact and whatever other collection of words the keynote-speaker class could cram onto a PowerPoint slide.
Most business buzzwords eventually die merciful deaths.
One, unfortunately, seems determined to stick around.
Stakeholder.